rural entrepreneurship

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Why urban youth should care about rural India

India’s youth have the potential to bridge the urban–rural divide and bring about social, economic and digital inclusion, and also ensure sustainable development.

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Rural entrepreneur empowers other women in UP

Tasting success and financial freedom through her small ventures, a woman encourages the others towards self-reliance which changes the gender and power equations in her village.

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Creative economy is empowering rural India

Creative industries are emerging as a powerful way for rural youth to explore new livelihood opportunities based on their traditional knowledge, using new ways to showcase their talents and support the community.

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Bengaluru couple’s startup goes back to the roots

From natural kajal to desi cow milk ghee, this startup by a Bengaluru-based couple offers products made using natural ingredients in an effort to promote sustainable living and empower rural communities.

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Hatching success through poultry business

A young engineer, discontent with the jobs coming his way, embarks on a journey of establishing a poultry business and succeeds despite hurdles.

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Entrepreneurship: Street vendors and market theories

An everyday sight on the street shows the great Indian spirit of entrepreneurship, the ingenuity of the masses, and their instinctive understanding of complex theories of economics and markets.

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The ‘queen’ of king chillies in Assam

From growing them commercially to starting a nursery, this woman farmer helps others realise the market potential of bhoot jolokia – one of the hottest chillies in the world.

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Food truck provides a bright spot to Himachal’s rural women

Purusharth Jamwal, a marine engineering graduate and entrepreneur, helps makers of artisanal food products who have limited access to markets and whose businesses were hit hard by the Covid pandemic.

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Business becoming the buzzword for tribal youth in Gujarat

Though tribal youngsters are increasingly looking to start their own businesses, they face several challenges along the way. Providing the right support and guidance is helping them become successful entrepreneurs in Dang, Gujarat.

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Women’s Day: These rural women refuse to give up

From picking up digital know-hows to contacting agriculture and livestock experts, and even securing business capital, here are three women who have made an impact on their families and villages.

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Kokum fruit juice tastes of success in Karnataka

A rural couple in Uttara Kannada of Karnataka hits the jackpot with various flavours of kokum juice, popularising a favourite household drink.

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Mixing it up: Odisha farmer’s journey inspires other women

In a mineral rich district of northern Odisha, Suprava Pradhan achieves financial independence by mixing millet cultivation with other crops, like mushrooms, and rearing livestock too, paving the way for other women farmers.

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India’s rural youth show high interest in entrepreneurship, finds survey

While nine out of 10 rural businesses in India are first-generation enterprises, an increasing number of young men and women in rural India want to own businesses, finds a survey.

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For women in Ayodhya, becoming micro-entrepreneurs is not just about money

Coming together as collectives and running micro enterprises help rural women not only earn more and provide better for their family but also become more confident decision makers.

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Agri-entrepreneurship: Inspiring family story in a cup of lemongrass tea

The signature tea of the popular Saibaba Gavti Tea Centre on the Pune-Ahmednagar highway tells the story of its owner’s journey from odd-job boy to successful agri-entrepreneur.

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Losing livelihood, landless families bear the lockdown brunt

Entrepreneurial villagers from landless tribal communities opted for alternate livelihoods. Despite easing of lockdown restrictions, the current challenges are pushing them back to poverty